Healthy Kids Academy
Lotte has come up with the idea of the “Healthy Kids Academy” (HKA), a 10-week long, specially developed weight-loss-program for overweight children and their families. In the 10-week period the children will exchange their mandatory school attendance from their normal schools to the HKA, where focus is on becoming healthy again.
More and more children become overweight or even obese. This is both a personal problem for the children, because it stands in the way of their academic, social, mental and physical well-being and development. Furthermore, it is a huge societal problem, with both negative social and economic effects. The problem persists, despite of many different attempts at halting the unhealthy development.
“Healthy Kids Academy” (HKA), is a 10-week long, specially developed weight loss program for overweight children and their families. In the 10-week period the children will exchange their mandatory school attendance from their normal schools to the HKA. Focus here will be on physical exercises in a combination with mental exercises, and learning how to cook proper and healthy food. In order for the weight loss to become permanent, the parents are being involved, so that the whole family can implement the healthy lifestyle at home too. The parents are given education in everything relevant to lead a healthy lifestyle; from grocery shopping, cooking, activities, sparring with professionals etc.
In addition to that, after the 10 weeks are up, the children are given the opportunity to continue training at the academy as an after-school activity – thus giving both the academy and the child the opportunity to oversee, if the positive development is kept on the right track.
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