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Giedrė Šopaitė-Šilinskienė

Anksti.lt

Giedre‘s goal is to give all-around support to the families of premature babies. The e-platform Anksti.lt will offer a range of specific preemie care products and help baby‘s parents, siblings and all others who surround the family.

Problem

Every year about 1600 babies are born preterm in Lithuania and this number is constantly increasing. These newborns are special patients and they need a very specific medical care as well as professional help to ensure the baby’s healthy development in the future. Preemies usually have to spend a long time in a hospital and experience more stress. In addition, preemies are prone to higher risk of various further illnesses and, due to increased psychological and emotional tensions, their parents usually experience difficulties with taking care of premature baby’s special needs. Just like full term babies, preemies deserve to get the care they need which requires specifically designed equipment and products. Their parents should be able to provide necessary care for their special newborn at all levels.

Solution

In order to contribute towards a better quality care of premature babies, the first of the kind e-shop Anksti.lt will be created. It will offer a wide range of necessities and cutting-edge premature baby care products. In this platform, parents will be provided with an in-depth informational package which will help them cope with fears, adapt to these unexpected circumstances faster and help their child better. Consultations of experts as well as advice from experienced parents of preemies will be shared focusing not only on parents and their newborn, but also the siblings of a priemie who often are in need of emotional support. We hope to create a change by providing a family support system which will focus on a family‘s preemie, its special needs and efficient resolution of family crisis occuring with the birth of premature baby.

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